
FirstCry Increases Stake in GlobalBees to 51.12% with ₹73 Crore Investment
On April 4, 2025, Brainbees Solutions Limited, operating as FirstCry, announced an investment of ₹73,00,47,000 (approximately ₹73 crore) in its subsidiary, GlobalBees Brands Private Limited. This move is part of a broader strategy to enhance FirstCry’s involvement in the burgeoning direct-to-consumer (D2C) brand market. Investment Details The investment was made through the subscription to 2,220…