Pepperfry (TCC Concept) Accelerates Retail Footprint with 35 New Stores, Reports Historic Profitability

Mumbai, India – In a significant move ahead of India’s bustling festive season, Pepperfry, the leading omnichannel furniture and home destination and a key subsidiary of TCC Concept Limited (BSE: 512038, NSE: TCC), has announced a robust acceleration of its retail expansion strategy. This initiative is set to significantly strengthen its market presence and fortify its innovative ‘One Funnel’ omnichannel approach.

The company plans to launch an impressive 35 new stores by the end of August 2026, aiming to deepen penetration across key metros, Tier 1, and Tier 2 cities. This aggressive expansion aligns with Pepperfry’s ambition to grow its retail footprint to over 250 stores in the near term, establishing one of India’s largest integrated furniture and home retail platforms. Hussaine Kesury, Chief Business Officer at Pepperfry, emphasized that these new stores will offer immersive experiences, comprehensive home solutions, and “Sell from Store” capabilities, seamlessly integrating digital and physical shopping.

Adding to this strategic push, Pepperfry also revealed a monumental operational milestone: Q4 FY26 marked the company’s first profitable quarter in its history. This achievement underscores enhanced operating efficiency and the scalability of its omnichannel model, providing a robust foundation for future disciplined growth.

This expansion is strategically aligned with TCC Concept Limited’s long-term vision of building category-leading, technology-enabled consumer businesses. With sustained investments in retail, technology, and customer experience, Pepperfry is poised to capitalize on the strong consumption period, deliver greater value to stakeholders, and solidify its leadership in India’s burgeoning organized furniture and home retail market. The future looks bright as Pepperfry continues to transform how India shops for its homes.