Thangamayil Jewellery Opens Two New Stores in Chennai, Expands Retail Network to 66+ Stores
Thangamayil Jewellery Limited (NSE: THANGAMAYL, BSE: 533158) has expanded its retail presence in Chennai with the opening of two new jewellery stores in Mogappair West and Purasaiwakkam. The new showrooms were inaugurated on August 23, 2026, taking the company’s operational network to more than 66 stores across Tamil Nadu.
Thangamayil Jewellery Expands Chennai Presence
Thangamayil Jewellery Limited announced the opening of two new stores in Chennai as part of its ongoing retail expansion strategy.
The new showrooms are located at:
- Mogappair West: Plot No. 4/5, TNHB, 8th Block, Mogappair West, Nolambur, Chennai – 600037
- Purasaiwakkam: No. 138 (Old No. 228), Purasaiwakkam High Road, Chennai – 600084
The company said the expansion is aimed at serving growing jewellery demand in Chennai and strengthening its presence in one of Tamil Nadu’s important urban markets.
New Showrooms Spread Across More Than 15,000 Sq. Ft.
The two newly opened stores have a combined area of approximately 15,016 sq. ft.
The Mogappair West showroom covers approximately 6,270 sq. ft., while the Purasaiwakkam showroom spans around 8,746 sq. ft.
The company said the stores have been designed to provide customers with a modern and immersive jewellery shopping experience.
The showrooms offer collections across gold, diamond and silver jewellery, catering to different customer requirements.
Jewellery Collections for Multiple Customer Segments
The new stores are expected to cater to customers across a range of jewellery-buying occasions, including:
- Bridal jewellery
- Festive purchases
- Everyday jewellery
- Gifting
- Special occasions
- Gold jewellery
- Diamond jewellery
- Silver jewellery
Special offers were also introduced to mark the inauguration of the new showrooms.
According to the company, the launches received a strong response from customers, with families, jewellery buyers and well-wishers visiting the stores during the opening.
Management Commentary
Commenting on the new stores, Ba. Ramesh, Joint Managing Director of Thangamayil Jewellery Limited, said Chennai is a significant market for the company and that the new showrooms reflect its focus on providing customers with jewellery collections along with transparency and service.
The company highlighted craftsmanship, customer experience and service as key elements of its retail strategy.
Thangamayil Jewellery Network Crosses 66 Stores
With the addition of the two Chennai stores, Thangamayil Jewellery now operates 66+ stores across Tamil Nadu.
The company has an established presence in Chennai, including its flagship store at T. Nagar, along with stores in other parts of the city.
Headquartered in Madurai, Thangamayil Jewellery has been expanding its retail footprint across Tamil Nadu. The company currently has an overall operating area of approximately 1.49 lakh sq. ft. across the state, according to the company’s release.
What This Expansion Means for Investors
The latest store additions are part of Thangamayil Jewellery’s broader strategy to increase its retail presence and capture jewellery demand across Tamil Nadu.
The expansion in Chennai is particularly relevant because the city provides access to a large and diversified consumer market. Adding stores in locations such as Mogappair West and Purasaiwakkam can help the company increase its customer reach and provide additional sales channels.
However, the opening of new stores does not by itself indicate the financial impact on revenue or profitability. The contribution from the new outlets will depend on factors such as customer footfall, sales productivity, operating costs, jewellery demand and store-level profitability.
Key Points to Watch
For investors tracking Thangamayil Jewellery, the key developments include:
- Two new stores opened in Chennai on August 23, 2026.
- Retail network increased to 66+ stores across Tamil Nadu.
- New stores located in Mogappair West and Purasaiwakkam.
- Combined showroom area is approximately 15,016 sq. ft.
- Stores offer gold, diamond and silver jewellery.
- Expansion is aimed at addressing growing jewellery demand in Chennai.
- The company continues to focus on expanding its retail footprint across Tamil Nadu.
- Future performance will depend on store productivity, customer demand and overall jewellery market conditions.
About Thangamayil Jewellery
Thangamayil Jewellery Limited is a Tamil Nadu-based jewellery retailer headquartered in Madurai. The company operates a chain of jewellery stores across the state and became a public limited company in 2007. Its equity shares were listed on BSE and NSE in 2010.
The company’s retail network now exceeds 66 stores, with an operating area of approximately 1.49 lakh sq. ft. across Tamil Nadu.
Conclusion
The opening of two new stores in Mogappair West and Purasaiwakkam marks another step in Thangamayil Jewellery’s retail expansion strategy. With its store network now exceeding 66 outlets, the company is looking to strengthen its presence across Tamil Nadu while increasing its reach among customers in key markets such as Chennai.
For investors, the next important factors to monitor will be sales growth, same-store sales performance, new-store productivity, margins and the pace of further store expansion.
Disclaimer: This article is based on information contained in the company’s press release dated August 24, 2026. It is intended for informational and educational purposes only and should not be considered investment advice, a recommendation to buy or sell securities, or a guarantee of future performance. Investors should conduct their own research and consult a qualified financial adviser before making investment decisions.