Capri Global Capital Welcomes Nayanthara to Drive South India Expansion

Capri Global Capital Limited (CGCL), which operates under the Capri Loans brand, has announced the appointment of acclaimed actor and entrepreneur Nayanthara as its new Brand Ambassador, effective July 21, 2026. The strategic collaboration aims to strengthen the company’s presence in South India and enhance brand recognition in one of India’s fastest-growing financial markets.

The appointment aligns with Capri Global Capital’s long-term vision of expanding its reach and making formal financial services more accessible to individuals, MSMEs, and businesses across the country.

Strengthening Regional Presence

Nayanthara joins celebrated actor Pankaj Tripathi, who continues as the face of Capri Loans. Together, the two brand ambassadors will represent the company’s commitment to building meaningful connections with customers across diverse regions of India.

With her widespread popularity and trusted image in South India, Nayanthara is expected to help Capri Loans establish stronger engagement with regional audiences while reinforcing the brand’s values of trust, integrity, and customer-centricity.

Management on the Partnership

Commenting on the association, Rajesh Sharma, Managing Director of Capri Global Capital Limited, said that Nayanthara embodies the qualities the company stands for, including integrity, resilience, authenticity, and excellence.

He noted that her inspiring journey and the trust she enjoys among millions of people make her an ideal choice to represent Capri Loans as the company continues to expand its footprint across India.

Focus on South India’s Growing Financial Market

South India remains a key growth region for the company, driven by:

• A rapidly expanding MSME ecosystem.
• Rising demand for formal credit and financial services.
• Increasing financial inclusion across urban and semi-urban markets.

Through this partnership, Capri Loans aims to:

• Strengthen emotional connections with customers.
• Increase brand visibility and recall.
• Reinforce its position as a trusted financial partner.
• Support its long-term expansion strategy across southern states.

Nayanthara on Joining Capri Loans

Expressing her excitement about the partnership, Nayanthara said she is pleased to collaborate with a brand that is helping make financial services more accessible while empowering individuals and businesses to achieve their aspirations.

She added that the values of trust, integrity, and commitment that have guided her career closely align with Capri Loans’ customer-first approach.

Strong Business Foundation

As of March 31, 2026, Capri Global Capital had:

• Assets Under Management (AUM): Over ₹36,600 crore.
• Customer Base: More than 6.9 lakh customers.
• Branch Network: Over 1,400 branches across India.

Backed by a growing nationwide presence and a strong lending franchise, the appointment of Nayanthara is expected to strengthen Capri Global Capital’s brand equity further and accelerate its expansion in the strategically important South Indian market.